Buchkultur Magazin

For over three decades, Buchkultur Magazine has been inspiring readers and is regarded as one of the most renowned German-language literary publications. As part of the project, the entire visual identity — including the logo — was modernized and redesigned to appeal to a broader and more diverse audience. The new design gives the brand a contemporary, high-quality, and clearly structured appearance that reflects the depth and excellence of its journalism. With the new claim “All About Literature,” the magazine emphasizes that reading is not a matter of age. The project scope included the brand refresh, corporate design, magazine redesign, and social media templates.

CLIENT:
Buchkultur Verlagsgesellschaft m.b.H

PROJECT:
Art direction, brand redesign, editorial design, social media content

LOCATION:
Vienna

ART DIRECTION & DESIGN:
Maya / KMDC Studio

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